Content Strategist

A content strategist is responsible for developing, implementing, and evaluating a content plan that aligns with the business and communication objectives to reach audiences across different channels.

What they love about their jobs

Creative professionals talk about their favorite parts of their day.

“The best part of my job is sharing the end result with our audience and seeing so much brand love from all over the world.”

Alexandra Fillion

Content Strategist LOOP Agentur

See their work

“It’s creative!”

Jaade Archer

Content Strategist at Mathys-Potestio

See their work

“I love interviewing subject matter experts and finding good stories in all sorts of industries.”

Erin McGann

Content Strategist at SNP Schneider-Neureither & Partners SE

See their work

“I love helping steer the content we put out, from photos and videos, to copy, design, and social posts.”

Mikolaj Walczuk

Content Writer at Tesla

See their work

Where this is needed

📢

Marketing

The key to marketing is clear and persuasive storytelling, and that means writing, design, digital experiences, photography and a lot more that goes into bringing a brand’s value to its customers convincingly.

💬

Social Media

The big social media companies employ thousands of creatives to build better experiences for users, strategize how to evolve their platforms, program better tools, and much more.

🎮

Gaming

A massively growing industry that needs creatives of all kinds not only to build games, but to plan the characters, create the campaigns, and envision what’s next.

⚽️

Sports

From broadcasting competitions to running individual teams and leagues, the sports industry is massive and becoming more global. Every kind of creative jobs exists here to amplify the incredible stories of athletes, teams and their fans.

🚗

Automotive

The automotive industry is in a renaissance of electrification and design, demanding creative approaches to redefining for the public concepts like performance, fuel, and the America ideal of the open road.

🏋️

Health & Fitness

Health is a fast-growing and ever-evolving industry requiring creative minds to push the limit of digital experiences, apparel design, tech innovation, editorial planning and more.

🧵

Fashion

Style is always evolving, and the industry doesn’t just need apparel and footwear designers. Magazine editors, writers, photoshoot producers, and many more roles are in demand.

Skills to thrive in this field

👀

Research and Monitoring

Utilizing multiple methods of analysis to identify gaps, challenges, opportunities, and preferences in content across channels and audiences

🤝

Collaboration

Being a team player in working across teams such as PR, sales, marketing, social, digital, and product to make sure the content aligns with business goals

🎨

Creativity

Creating content from brainstorming to production and execution, to analysis

💬

Communication

Ability to tie in creative ideas with strategy and consistency in brand voice in various platforms on and offline

🕰️

Time Management

Managing multiple projects, deadlines, clients, and expectations for content accounts