UX Strategist
A professional who is responsible for aligning these business goals with the end user’s (or customer’s) experience of a product or service across email, websites, social media, apps, mobile devices, and more.
What they love about their jobs
Creative professionals talk about their favorite parts of their day.
“I love interweaving storytelling into online interactions and getting near-instant feedback on the impact.”
“I love talking to users and finding out what they want from our products - seeing the solutions I designed come to life in a real app is exciting!”
“I get to brainstorm problems using UX principles, turning them into visual components, then translating that into code.”
“I enjoy helping people, and my job is to show up at meetings and help people understand what Twitch is and how they can be a part of it.”
“I love that my job is a constant cycle of learning and sharing.”
Where this is needed
Skills to thrive in this field
📚
Research
Researching user behavior, testing different strategies, defining audience needs
💬
Communications
Skilled at presenting ideas with the ability to articulate strategic decisions to a variety of audiences
📊
Data Analysis
Helps informs user behavior which in turn can inform your strategy
Commonly used tools
Google Analytics
Data and statistics of web & app events for marketing performance insights
Google Docs
An online word processor for document composition creation and editing
Google Sheets
An online spreadsheet application for creation and modification of data
Slack
A communication platform for teams that enables real-time messaging, file sharing, and collaboration